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ВяткинАртём 2817cf8dc6 Add test coverage checklist, report template, and stack matrix for ecommerce project
- Created a test coverage checklist to ensure comprehensive testing of backend and frontend components.
- Added a test report template to standardize reporting on test execution results and gaps.
- Introduced a test stack matrix to guide the selection of testing tools and frameworks for backend and frontend.
- Established a skill for repairing failing tests, including a failure triage checklist and a test repair template.
- Documented recommended MCP stack for ecommerce development with FastAPI and React/Next.js.
- Developed a detailed README outlining the project structure, agent capabilities, and recommended workflows.
- Compiled a comprehensive workflow guide detailing step-by-step commands for project setup, testing, and SEO implementation.
2026-05-20 18:09:24 +03:00

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SEO Measurement Framework

Primary KPIs

  • Non-brand clicks and impressions.
  • Organic sessions by landing page group.
  • Organic conversion rate.
  • Revenue or lead value from organic traffic.
  • Indexed page quality by page type.

Secondary KPIs

  • CTR on major page templates.
  • Average position for priority keyword groups.
  • Core Web Vitals on category and product pages.
  • Share of traffic landing on strategic commercial pages versus weak informational pages.

Monitoring dimensions

  • By page type: homepage, category, collection, brand, product, content, help.
  • By market or locale.
  • By device.
  • By branded versus non-branded traffic.

Reporting approach

  • Separate quick wins from structural improvements.
  • Measure before and after major releases.
  • Track technical fixes, content launches, and internal linking changes as distinct interventions.